CLX vs UL: which was the better investment?
The Clorox Company against Unilever PLC on real daily total-return data — every dividend reinvested, from Mar 25, 1980 to Jul 13, 2026.
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Frequently asked questions
Did CLX beat UL?
Yes — measured from Mar 25, 1980 to Jul 13, 2026 with dividends reinvested, CLX came out ahead: $3,192,215 versus $1,806,193 from a $10,000 start. That gap compounds from a 13.3% annual return against 11.9%.
What would $10,000 in CLX be worth today?
$10,000 invested in The Clorox Company (CLX) on Mar 25, 1980 would be worth about $3,192,215 as of Jul 13, 2026, a total return of 31822.1% (13.3% per year). The same $10,000 in UL would be worth $1,806,193.
Which was riskier — CLX or UL?
CLX swung with an annualized volatility of 25.6% and a worst peak-to-trough drop of -56.3%; UL ran at 24.3% volatility with a -53.5% maximum drawdown. Risk-adjusted (Sharpe ratio), that is 0.44 for CLX vs 0.41 for UL.
What data is this comparison based on?
Daily adjusted closing prices covering Mar 25, 1980 through Jul 13, 2026 — the full period where both assets have price history. Adjusted prices include dividends and splits, so these are total returns. The page refreshes with new market data every day.
Can I change the dates, amounts, or add monthly investing?
Yes — the interactive tool on this page is pre-loaded with CLX vs UL. You can set any start and end date, change the starting amount, add monthly contributions, or build a multi-asset portfolio and compare it against any benchmark.