EBAY vs AMZN: which was the better investment?
eBay Inc. against Amazon.com, Inc. on real daily total-return data — every dividend reinvested, from Sep 24, 1998 to Jul 13, 2026.
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Frequently asked questions
Did EBAY beat AMZN?
No — measured from Sep 24, 1998 to Jul 13, 2026 with dividends reinvested, AMZN came out ahead: $2,905,967 versus $1,566,122 from a $10,000 start. That gap compounds from a 22.6% annual return against 19.9%.
What would $10,000 in EBAY be worth today?
$10,000 invested in eBay Inc. (EBAY) on Sep 24, 1998 would be worth about $1,566,122 as of Jul 13, 2026, a total return of 15561.2% (19.9% per year). The same $10,000 in AMZN would be worth $2,905,967.
Which was riskier — EBAY or AMZN?
EBAY swung with an annualized volatility of 48.9% and a worst peak-to-trough drop of -82.6%; AMZN ran at 52.4% volatility with a -94.4% maximum drawdown. Risk-adjusted (Sharpe ratio), that is 0.37 for EBAY vs 0.39 for AMZN.
What data is this comparison based on?
Daily adjusted closing prices covering Sep 24, 1998 through Jul 13, 2026 — the full period where both assets have price history. Adjusted prices include dividends and splits, so these are total returns. The page refreshes with new market data every day.
Can I change the dates, amounts, or add monthly investing?
Yes — the interactive tool on this page is pre-loaded with EBAY vs AMZN. You can set any start and end date, change the starting amount, add monthly contributions, or build a multi-asset portfolio and compare it against any benchmark.