KR vs DLTR: which was the better investment?
The Kroger Co. against Dollar Tree, Inc. on real daily total-return data — every dividend reinvested, from Mar 7, 1995 to Jul 13, 2026.
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Frequently asked questions
Did KR beat DLTR?
No — measured from Mar 7, 1995 to Jul 13, 2026 with dividends reinvested, DLTR came out ahead: $1,081,350 versus $258,146 from a $10,000 start. That gap compounds from a 16.1% annual return against 10.9%.
What would $10,000 in KR be worth today?
$10,000 invested in The Kroger Co. (KR) on Mar 7, 1995 would be worth about $258,146 as of Jul 13, 2026, a total return of 2481.5% (10.9% per year). The same $10,000 in DLTR would be worth $1,081,350.
Which was riskier — KR or DLTR?
KR swung with an annualized volatility of 29.3% and a worst peak-to-trough drop of -66.8%; DLTR ran at 41.5% volatility with a -67.1% maximum drawdown. Risk-adjusted (Sharpe ratio), that is 0.30 for KR vs 0.34 for DLTR.
What data is this comparison based on?
Daily adjusted closing prices covering Mar 7, 1995 through Jul 13, 2026 — the full period where both assets have price history. Adjusted prices include dividends and splits, so these are total returns. The page refreshes with new market data every day.
Can I change the dates, amounts, or add monthly investing?
Yes — the interactive tool on this page is pre-loaded with KR vs DLTR. You can set any start and end date, change the starting amount, add monthly contributions, or build a multi-asset portfolio and compare it against any benchmark.