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W vs AMZN: which was the better investment?

Wayfair Inc. against Amazon.com, Inc. on real daily total-return data — every dividend reinvested, from Oct 2, 2014 to Jul 15, 2026.

WayfairAmazon
12 years of daily dataDividends reinvestedUpdated daily

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WWayfair Inc.
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AMZN
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Frequently asked questions

Did W beat AMZN?

No — measured from Oct 2, 2014 to Jul 15, 2026 with dividends reinvested, AMZN came out ahead: $160,026 versus $24,446 from a $10,000 start. That gap compounds from a 26.5% annual return against 7.9%.

What would $10,000 in W be worth today?

$10,000 invested in Wayfair Inc. (W) on Oct 2, 2014 would be worth about $24,446 as of Jul 15, 2026, a total return of 144.5% (7.9% per year). The same $10,000 in AMZN would be worth $160,026.

Which was riskier — W or AMZN?

W swung with an annualized volatility of 74.0% and a worst peak-to-trough drop of -93.0%; AMZN ran at 32.8% volatility with a -56.1% maximum drawdown. Risk-adjusted (Sharpe ratio), that is 0.08 for W vs 0.75 for AMZN.

What data is this comparison based on?

Daily adjusted closing prices covering Oct 2, 2014 through Jul 15, 2026 — the full period where both assets have price history. Adjusted prices include dividends and splits, so these are total returns. The page refreshes with new market data every day.

Can I change the dates, amounts, or add monthly investing?

Yes — the interactive tool on this page is pre-loaded with W vs AMZN. You can set any start and end date, change the starting amount, add monthly contributions, or build a multi-asset portfolio and compare it against any benchmark.