HOG vs F: which was the better investment?
Harley-Davidson, Inc. against Ford Motor Company on real daily total-return data — every dividend reinvested, from Jul 8, 1986 to Jul 13, 2026.
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Frequently asked questions
Did HOG beat F?
Yes — measured from Jul 8, 1986 to Jul 13, 2026 with dividends reinvested, HOG came out ahead: $1,248,303 versus $138,811 from a $10,000 start. That gap compounds from a 12.8% annual return against 6.8%.
What would $10,000 in HOG be worth today?
$10,000 invested in Harley-Davidson, Inc. (HOG) on Jul 8, 1986 would be worth about $1,248,303 as of Jul 13, 2026, a total return of 12383.0% (12.8% per year). The same $10,000 in F would be worth $138,811.
Which was riskier — HOG or F?
HOG swung with an annualized volatility of 40.7% and a worst peak-to-trough drop of -88.3%; F ran at 38.1% volatility with a -95.5% maximum drawdown. Risk-adjusted (Sharpe ratio), that is 0.27 for HOG vs 0.13 for F.
What data is this comparison based on?
Daily adjusted closing prices covering Jul 8, 1986 through Jul 13, 2026 — the full period where both assets have price history. Adjusted prices include dividends and splits, so these are total returns. The page refreshes with new market data every day.
Can I change the dates, amounts, or add monthly investing?
Yes — the interactive tool on this page is pre-loaded with HOG vs F. You can set any start and end date, change the starting amount, add monthly contributions, or build a multi-asset portfolio and compare it against any benchmark.