KO vs CELH: which was the better investment?
The Coca-Cola Company against Celsius Holdings, Inc. on real daily total-return data — every dividend reinvested, from Jan 22, 2007 to Jul 13, 2026.
Set up your comparison
What are you comparing?
Pick one investment — or add several to build a portfolio.
Compare against
The benchmark your investment has to beat.
Time & money
When the money goes in, and how much.
Leave empty for earliest
Leave empty for today
0 for a one-time investment
Daily total-return data — dividends reinvested. Monthly additions buy on the first trading day.
Track your entire portfolio in one free Google Sheet
Enter your trades once and values update automatically. We'll send it straight to your inbox.
Related comparisons
Browse all match-ups on the comparison hub, build your own in the Compare Investments tool, or check a single asset's exact-date returns with the Investment Calculator.
Frequently asked questions
Did KO beat CELH?
Yes — measured from Jan 22, 2007 to Jul 13, 2026 with dividends reinvested, KO came out ahead: $63,510 versus $22,373 from a $10,000 start. That gap compounds from a 10.0% annual return against 4.2%.
What would $10,000 in KO be worth today?
$10,000 invested in The Coca-Cola Company (KO) on Jan 22, 2007 would be worth about $63,510 as of Jul 13, 2026, a total return of 535.1% (10.0% per year). The same $10,000 in CELH would be worth $22,373.
Which was riskier — KO or CELH?
KO swung with an annualized volatility of 18.7% and a worst peak-to-trough drop of -40.6%; CELH ran at 126.0% volatility with a -99.8% maximum drawdown. Risk-adjusted (Sharpe ratio), that is 0.43 for KO vs 0.02 for CELH.
What data is this comparison based on?
Daily adjusted closing prices covering Jan 22, 2007 through Jul 13, 2026 — the full period where both assets have price history. Adjusted prices include dividends and splits, so these are total returns. The page refreshes with new market data every day.
Can I change the dates, amounts, or add monthly investing?
Yes — the interactive tool on this page is pre-loaded with KO vs CELH. You can set any start and end date, change the starting amount, add monthly contributions, or build a multi-asset portfolio and compare it against any benchmark.